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Selected work

Digital experiences, platforms and systems built around real business problems.

17 PROJECTS01 — 17
Peony Swimwear — poolside campaign photographyVIEW
02

Peony Swimwear

Australian luxury swimwear and resortwear label with sustainably-made, romantic silhouettes.

Sun Ranch — underwater, the hotel of good timesVIEW
05

Sun Ranch

Boutique luxury micro-resort and event venue on regenerated farmland in the Byron Bay hinterland.

AI Sales Consultant — a strategist’s network of connected insight nodesVIEW

Always-on AI agent that qualifies website leads and feeds them straight into HubSpot.

Kinso — outdoor furniture campaignVIEW

Australian outdoor furniture brand designing tables, seating and dining sets for alfresco living.

McMullin & Co — warehouse sale campaignVIEW
06

McMullin & Co

Sydney retailer of premium designer furniture, lighting and homewares.

Keeper Health — a couple running along the shoreline at sunsetVIEW
12

Keeper Health

Health-optimisation supplement brand built on science-backed, high-quality formulations.

Face Recognition & Voice — a biometric reflection with a voice waveform unlocking accessVIEW

Combined face-recognition, voice-greeting and ID-verification system for existing CCTV.

Ellah — for the in-between momentsVIEW

Australian label designing breastfeeding-friendly athleisure tops with built-in nursing support.

The Concierge Agency — a black-and-white campaign portrait signed "Dani X"VIEW

A fashion, beauty and lifestyle PR agency, given a site with the confidence of the brands on its roster.

Future Generation — invest with impactVIEW

Fee-free investment company that donates 1% of assets to Australian charities each year.

Peony Swimwear — poolside campaign photography

Australian luxury swimwear and resortwear label with sustainably-made, romantic silhouettes.

AI Sales Consultant — a strategist’s network of connected insight nodes
AI SYSTEM

Always-on AI agent that qualifies website leads and feeds them straight into HubSpot.

McMullin & Co — warehouse sale campaign

Sydney retailer of premium designer furniture, lighting and homewares.

Kinso — outdoor furniture campaign

Australian outdoor furniture brand designing tables, seating and dining sets for alfresco living.

Future Generation — invest with impact

Fee-free investment company that donates 1% of assets to Australian charities each year.

Automated Scheduling — a winding workflow of calendars, alerts and confirmations
AI SYSTEM

n8n-built engine that turns enquiries into confirmed calendar bookings within 60 seconds.

Keeper Health — a couple running along the shoreline at sunset

Health-optimisation supplement brand built on science-backed, high-quality formulations.

Face Recognition & Voice — a biometric reflection with a voice waveform unlocking access
AI SYSTEM

Combined face-recognition, voice-greeting and ID-verification system for existing CCTV.

Ellah — for the in-between moments

Australian label designing breastfeeding-friendly athleisure tops with built-in nursing support.

The Concierge Agency — a black-and-white campaign portrait signed "Dani X"

A fashion, beauty and lifestyle PR agency, given a site with the confidence of the brands on its roster.

Deering — a close-up campaign portrait, fur-trimmed collar

A brand-led site where the art direction does the talking and the interface stays deliberately quiet.

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